The Power of Insight

LMG Management

Steve Lobb – Managing Director (International Development)

Steve Lobb joined LMG in 2000 and is Managing Director for International Development with responsibilities for developing the Group's coalition loyalty programme model in new geographic markets.

During his tenure with the Group Steve has been responsible for establishing Rewards Management Middle East Limited (RMMEL) and acted as General Manager of the company that set up Air Miles Middle East, which has become the United Arab Emirate's leading retail loyalty programme.

Steve spent the period of 1981 to 1995 with Shell New Zealand and Shell International in a wide range of positions including Head of Business Development for Shell New Zealand. Steve sold in the benefits of a loyalty coalition to a range of major New Zealand companies in what was also his introduction to loyalty marketing. Steve subsequently became General Manger of Loyalty New Zealand, launching and then managing Fly Buys until he joined LMG.

Steve was born and educated in New Zealand, and holds a Bachelor of Commerce Degree from Auckland University.

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